HUNGRYIN

Scaling Travel Dining with a Smart Mobile App

Challenge

HungryIn initially operated by selling travel eBooks bundled with discount codes in Bali. The model was manual, costly to maintain, and couldn’t scale efficiently to new markets like Singapore. The founding team aimed to fully transition to a modern, tech-based platform that could support growth across regions.

Solution

Inipod partnered with HungryIn to reimagine and rebuild the entire business model:

Transformed the offering from static eBook to a dynamic mobile application

Redesigned the content structure to enable automated updates and easy expansion to new countries

Developed a merchant offer engine, with location-based content delivery and personalized user experiences

Led the complete product lifecycle: from UX design to mobile development and scalable cloud infrastructure

Results

  • HungryIn successfully evolved into a modern dining experience app, deployable across multiple markets

  • Operational costs were significantly reduced through content automation

  • Users enjoyed a seamless culinary journey, while F&B partners reached highly targeted audiences

From Strategy to Rollout

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